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Pune, Maharashtra, IN 410501
Use this comprehensive SEO checklist guide to optimize and rank quickly your new website with zero visibility. Follow our expert tips for local SEO, content marketing, and user experience to make your website stand out. Start your SEO journey and watch your new website soar to the top of search engine results
I’ve build this list to increase revenue with SEO Checklist 2023 and content.
SEO Checklist 2023
SEO Basics
A website is optimised to gain more visibility on search engines like Google. Success depends on valuable information and social interaction. Gaining mastery of these foundational concepts builds the groundwork for improved rankings and more organic traffic.
1.Set up GSC & Bing Webmaster Tools
This is absolutely necessary to monitor your site’s performance.
2.Set up Google Analytics (GA4)
The basic solution to track and analyze website traffic data.
3.Install & Configure a SEO plugin
Install an SEO plugin, like Yoast, on your WordPress site to optimize it for search engines.
4.Generate and Submit a sitemap
Help Google’s and Bing’s bots understand your site properly.
6.Create a robots.txt file for your site
This will instruct search engine bots how to crawl pages & index on your site.
7.Make sure the site is really indexed
Confirm that search engines can find and index your site properly.
Keyword Research
Finding relevant and worthwhile keywords for your content is an essential component of SEO. It enhances your website’s exposure in search results and generates organic traffic by optimising it to fit user search intent. To connect with your audience and succeed online, you must use the appropriate keywords.
Identify your SEO competitors
Find out who they are in order to benchmark your performance against theirs.
Find the main keywords
Identify key search terms relevant to your business that people use when searching online.
Find long-tail variations
Discover specific, less competitive search phrases related to your main keywords.
Create a keyword map
Assign relevant keywords to each page on your site for strategic SEO planning.
Analyse the page intent of results
Adapt your content to what the best do, and find clever complements to outrank them.
Make a list of questions asked
Search Reddit, Quora for questions in your niche & create content giving real answers.
Check target keyword difficulty
Evaluate how hard it would be to rank for specific keywords based on competition.
Use keyword research tools to find low-competition, high-search volume keywords.
Target long-tail keywords to attract more targeted traffic.
Technical SEO
Specialized Technical SEO refers to the process of optimizing the specialized rudiments of a website to ameliorate its search visibility and users experience.
Ensure the site is using HTTPS
Make sure your website uses a secure connection to protect users’ information.
Check for duplicate versions
Scan for and resolve any duplicated content to avoid SEO penalties.
Check for crawl users & fix them
Find and rectify any issues that prevent search engines from crawling your site.
Improve website speed
Optimize your site to load quickly, which improves user experience and SEO rankings.Optimize your website for fast loading times.
Compress images and use caching to improve speed.Check your website’s speed using tools like Google PageSpeed Insights.
Check for broken links
Identify and fix any non-working internal & external links on your site.
Find&fix HTTP links on HTTPS pages
Ensure all links on your secure pages also use HTTPS to avoid security warnings.
Use SEO-friendly URL structure
Implement clear & descriptive URLs that help both users and search engines understand content.
Add Schema Markup
structured data to provide search engines more knowledge about the content of your website.
Check page depth for easy browsing
Important pages are 1-2 clicks away from homepage for ease of navigation and better crawling.
Avoid redirects (301 & 302)
Check unnecessary or incorrect redirects that could impact user experience or crawl efficiency.
Mobile-Friendly Design
Ensure your website is responsive and mobile-friendly.Test your site’s mobile performance using Google’s Mobile-Friendly Test.
On-Page SEO / Content SEO
On-page SEO is a vital part of search engine optimization, focusing on optimizing individual web pages to improve their visibility and ranking. Techniques include keyword research, meta tags optimization, valuable content creation, proper use of heading tags, mobile-friendliness, and user-friendly design.
Fix duplicate or missing title tags
Review your pages for duplicate or missing title tags that could hinder your SEO efforts.
Fix dupli/missing meta descriptions
Each page has a unique and accurate meta description to improve clicks.
Find & fix multiple Hl tags
Ensure each page only has one H1 tag for better SEO and readability.
Remove low-performing content
Review content performance and remove or update underperforming pieces.
Add alt tags to images
Add descriptive alternate text to your images to improve accessibility and SEO. Optimize images with alt tags and compress them for faster loading.
Improve internal linking
Strengthen your internal link structure to guide users and search engine bots through your site.
Avoid keyword cannibalisation
Ensure that you’re not using the same keyword on multiple pages, and keywords stuffing confuse search engines.
Update content to keep it relevant
Refresh your content periodically to ensure it remains accurate and up- to-date.
Off-Site SEO
Off-page SEO involves activities outside of your website to enhance online visibility and search rankings. It includes building high-quality backlinks, engaging in social media marketing, creating shareable content, and participating in online communities. These strategies establish credibility, increase visibility, and drive organic traffic to your site.
Audit competitor backlinks
Examine the sites linking to your competitors to identify backlink opportunities.
Perform link intersect analysis
Find websites linking to your competitors but not to you for potential link- building prospects.
Reach out to unlinked mentions
Locate mentions of brand/content that aren’t linked to your site and request the author add a link.
Look out for new link opportunities
Seek out new websites where you can earn backlinks to improve your site’s authority.
Optimize Google My Business listing
Improve local search visibility keeping your profile up to date.
Social Media Integration
Integrate social media buttons and links to encourage sharing.Engage with your audience on social media platforms.
- Create valuable and shareable content for your audience.
- Promote content through the social media marketing.
Monitor and Update
Regularly monitor your website’s performance and rankings.Update and improve your content based on user feedback and analytics.
My advice about SEO Checklist
Just do your best!
Review your website against these SEO Checklist 2023, but don’t try to tick all boxes
Keep in mind that SEO is a continuous process, so it takes some time before you start to see actual l results. .
Better rankings. Better content quality. More leads. And good user experience for users.
Staying up-to-date with SEO best practices will help your new website rank higher in search engine results and attract more organic traffic over time.
